In today’s economic climate your Customer Service is the key to your success!

I recently sold over $3,000 worth of gear to an ex-pat Australian working in Yemen, Middle East.  And while I don’t usually export items, this was made so much easier as he was wanting the gear shipped to Sydney and he was going to arrange his own transportation to Yemen.

All the gear arrived in Yemen, however, one of the items (an activity used for teambuilding) when first used broke, so naturally my customer was none too happy, as this piece of equipment was being used in a large scale training program the following week.

Without hesitation, I offered to send him a replacement kit by international courier that would ensure delivery on time for their training – which it did!

Now this action of customer service prompted my customer to email me saying, “In my 22 years working in various industry’s I have never experienced customer service to level which you provide.  You can expect more orders from us.”

You never know what potential your customers have in terms of purchases from you – so you give them no reason to leave!  If people don’t receive good customer service they will leave – it’s that simple!

If you have an e-commerce business, you surely know that a competitor is only one click away – don’t give your customers a reason to make that click.

Regards
Damien Clarke